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hard selling - translation to russian
TYPE OF ADVERTISEMENT
Hard Sell; Pressure selling; Pressure sell; Hard selling; Heavy sell; Heavy selling; Aggressive sales tactics; High-pressure sales
hard selling
навязывание товара; настойчивое рекламирование
hard sell
[hɑ:d'sel]
разговорное выражение
усиленная реклама (товара)
навязывание (товара потребителю)
hard sell
навязывание товара; настойчивое рекламирование; броская /навязчивая/ реклама
Definition
ХАРД-РОК
(англ. Hard rock, букв. жесткий или тяжелый рок), направление современной рок-музыки. Композиции в стиле хард-рок вызывают субъективное ощущение тяжести, которое создается за счет резкого выделения т. н. ритм-секции, главным образом ударных инструментов и бас-гитары, что требует от музыкантов виртуозного владения своими инструментами. В хард-роке все входящие в ансамбль инструменты напрямую связаны с мелодическим лидером - гитаристом или клавишником, поэтому здесь не может быть самостоятельной импровизации одного инструмента. В импровизации участвуют все инструменты группы, создавая целостность и монолитность произведения.
Wikipedia
Hard sell
In advertising, a hard sell is an advertisement or campaign that uses a more direct, forceful, and overt sales message, as opposed to a soft sell.
The term is also used to describe aggressive sales techniques used by company representatives, particularly in the context of doorstep selling.
Examples of use of hard selling
1. Consumer charities tell victims of hard–selling sales staff that the high interest rates and penalty charges make it the first card to pay.
2. What‘s more, New Mexico is working hard to welcome space companies –– continuing a hard–selling tradition epitomized in 1'50 by the city then known as Hot Springs but now called Truth or Consequences.
3. "Yes," said Joan, "and I‘ve paid the rent on it for three months for you." Ron was stunned: "Just like a hard– selling estate agent she pointed out the advantages – the view, the furnishings, the maid service, even the TV with every conceivable cable channel." That night, at home, she made him sleep in his study.
